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April 27, 2022 by Marie

What You Need to Know About ADA Compliance and Your Website – accessiBe

If you have a website, it is important to ensure that it is ADA compliant. Websites are required to meet certain accessibility standards to ensure that everyone, including people with disabilities, can access their information. If your website is not ADA compliant, you could face legal penalties. This blog post will discuss what you need to know about ADA compliance and your website. We will cover topics such as who is responsible for making a website accessible, what types of accommodations must be made, and how to become ADA compliant by using tools such as accessiBe.

What is ADA compliance and why is it important?

ADA compliance is important because it ensures that everyone, including people with disabilities, can access the information on your website. The requirements for ADA compliance vary depending on your website type. Generally, they include making sure that text is large enough to be read by someone visually impaired, that images have alt text so they can be understood by someone who is blind, and that videos have to caption so they can be understood by someone who is deaf.

What are the penalties for not being ADA compliant?

The penalties for not being ADA compliant can vary depending on the jurisdiction in which your website is located. For example, in some cases, you may only be required to make your website accessible if you are sued by someone unable to access it. In other cases, you may face civil penalties, such as a fine or even criminal charges.

How can I get started with making my website accessible?

There are many ways to make your website accessible. One way is to use a tool such as accessiBe, which provides an ADA-compliant solution for websites. This solution is easy to implement and does not require any changes to your website’s code. If you are not sure how to make your website accessible, you can also contact a web accessibility consultant who can help you assess your needs and develop a plan to make your site compliant.

Best practices for making your website accessible include:

– Ensuring that text is large enough to be read by someone visually impaired

– Adding alt text to images so they can be understood by someone who is blind

– Captioning videos so they can be understood by someone who is deaf

– Providing a transcript for audio content

– Creating navigation that can be used by someone unable to use a mouse

– Adding an option to increase the size of text

Other FAQs about website accessibility

Q: Who is responsible for making a website accessible?

A: The person or organization who owns the website is typically responsible for making it accessible. However, in some cases, responsibility may be shared between the owner and the developer of the site.

Q: What types of accommodations must be made?

A: The types of accommodations that must be made will vary depending on the type of website you have and the needs of your audience. However, some common accommodations include making sure that text is large enough to be read by someone visually impaired, adding alt text to images so they can be understood by someone who is blind, captioning videos so they can be understood by someone who is deaf, and providing a transcript for audio content.

April 4, 2022 by Marie

Content Marketing Strategies to help with Search Engine Optimization

Content creation for search engine optimization used not to be an easy task. You have to input the right keywords to help the content rank high. In addition, it involves knowing where to place them and the number of times to use them. Also, overdoing the keywords or exceeding the standard length of articles can negatively impact digital marketing strategies.

On the other hand, getting the right tools for your digital marketing is essential for business success. There are millions of users on the internet, and professional Naples SEO services would help drive the traffic to your website. Since you can find numerous information on how to undertake search engine optimization, it is crucial to know the best practices to ensure success. Below are some proven strategies to help;

Select the Right Keywords

The keywords to use in your content should be appropriate for your target audience. You do not pick any word to use. On the contrary, you can use analytics tools to know what to use. Identify the text and longtail keywords to include to make it easy to find you on the internet. Professionals in the industry will use them at least two times in an article. The search engine algorithm will not optimize your content when utilizing them more times. One will be on the title and another in the body to make the algorithm pick your content among the first.

It will be impossible to get accurate data for your marketing campaigns without online tools. Therefore, please take advantage of them to improve your content ranking and generate traffic to your website.

Have a Target Market

Digital marketing needs to target a particular market to get the best results. It entails creating content for particular people depending on their location and dynamics. Still, a user’s device will influence your decision since content ranks differently on devices. Ensure you consider the factors if you want to appear on top of the search engine. Although most content creators think about the niche, they neglect to make the content mobile-friendly. Such a practice will make you miss a business opportunity.

An experienced content creator or a digital marketing agency can help you customize the items you post online depending on your target audience. They can help with search engine optimization and other digital marketing strategies.

Enhance the Reader’s Experience

The text in your content should be readable to improve the reader’s experience. Ensure that the information does not use jargon and is easy to understand. The objective is to appeal to customers and make them aware of your brand. Hard-to-read language makes a reader lose interest. Also, avoid long articles as they are not ideal for search engine optimization. Although they are essential for product descriptions, they would help create content of different word counts. You can use the short articles to redirect the reader to the more extended versions.

Measure Results

It is critical to give your audience what they need if you want to get results in digital marketing and content creation. However, it is advisable to measure results to know if the strategies are fruitful. Invest in online tools and expertise to help you with the activities.

 

March 9, 2022 by Marie

Domenic Carosa’s Earnity: What to Expect

Earnity is a cryptocurrency investing startup whose primary goal is to create a marketplace where crypto users can learn about, earn, collect, and even give tokens and digital asset portfolios. This platform will transform the cryptocurrency world. Earnity is a group of financial technology and cryptocurrency veterans aiming to decentralise financial products to make them more accessible and user-friendly.

Earnity co-founders Domenic Carosa and Dan Schatt are enthusiastic about the future of blockchain technology. Their team is focused on developing cryptocurrency products that they hope will become industry standards. Domenic Carosa and Dan Schatt feel that controlling your finances shouldn’t need a specialized degree. They are attempting to establish themselves as a reputable financial platform where individuals can study, earn, and trade cryptocurrency.

Earnity and BitNile have formally committed to collaborating on the development and promotion of non-fungible token portfolios and other DeFi products and protocols. We make it simpler for anyone to access cryptocurrencies and other digital assets, bringing the realm of digital finance to a far broader audience. As the popularity of cryptocurrencies develops, Earnity is expected to be a market leader.

Using, protecting, and learning about cryptocurrencies is extremely difficult, preventing widespread adoption – particularly among individuals and in locations where the technology may be most beneficial. The Earnity team aims to achieve what “follow” and one-click purchase buttons accomplished for earlier generations of internet apps for frontier technology systems like DeFi.

Earnity features themed groupings of crypto assets to make crypto and DeFi more approachable and user-friendly. This notion promotes collaborative learning because themed crypto collections may be created, followed, shared, and remarked on by any community member. We anticipate that Earnity users will continue to create unique collections that bring fresh insights and taxonomies for categorizing and considering cryptocurrency.

Earnity users may easily engage in and gain access to cutting-edge DeFi projects using the thematic collection paradigm, eliminating the need for sophisticated staking, multi-step swaps, or specialized wallets.

March 4, 2022 by Marie

How to become a skilled ETF trader in the UK?

What is an ETF? (Exchange Traded Fund Explained) | Intuit Mint

So you went to the website of your brokerage firm, plunked in $500 bucks and bought yourself some Vanguard ETFs. The problem is they’ve done well, so now you want to increase that number to $1000.

You go back online and research how to become a skilled ETF trader in the UK. Then you come across words like “day-trading”, “scalping”, “swing trading”, and “options”. So what exactly do these definitions mean?

First of all, let’s define what an ETF or Exchange Traded Fund is.

ETF

An ETF or exchange-traded fund is equivalent to having shares in an index or specific commodity.

For example, if we invested my money into shares for Apple Inc., we would be receiving dividends and quarterly reports of Apple Inc. based on how much money we invested in this company.

On the other hand, if we were to invest my money into an ETF such as Vanguard S&P 500 Trust Fund, we would be investing in shares of companies that are part of the Standard & Poor’s 500 Index.

For example, if you invested 1000 dollars into this fund, your money will automatically be spread across different companies, also included in the Standard & Proud 1000 Index (google ticker VOO).

Thanks to ETFs or exchange-traded funds, investors don’t have to do all that research on deciding what stocks they want to buy for their portfolios.

ETFs (exchange-traded funds) are bought and sold on the stock exchange just like other stocks.

They are bought and sold based on demand and supply. ETFs or exchange-traded funds can be bought or sold at any time during trading hours, unlike mutual funds, where you have pre-determined buying times.

Intra-day traders

It’s essential to understand what types of traders buy ETFs or exchange-traded funds. The primary type of trader who knows how to trade ETFs or exchange-traded funds is an intra-day trader.

Intra-day traders actively buy and sell shares throughout the day to make profits off small movements in price.

Intra-day traders aim to make around fifty pips (0r 0.5%) per day by opening up thousands of tiny positions and closing them out before the end of the trading session.

How do intra-day traders make money? They make money through a strategy known as “scalping”.

Scalping

“Scalping” is a short-term trading strategy that has been around since the 16oos, when it was first used by farmers who sold their produce to townsfolk on market days.

Scalpers aim to buy or sell at a low price then sell or buy back that commodity at a higher price within minutes to hours later. It’s a numbers game for scalpers.

They average one pip (0r 0%). It may seem like very little, but if you had more positions open for more extended periods, your total pips would average out to around fifty pips per day.

Although intra-day trading seems like a very lucrative business, it is essential to realise that daily fluctuations of up to 3% are the norm in the stock market, so there’s no guarantee you’ll make 50% profits each day by scalping.

Intra-day traders can lose their entire investment if they don’t manage their risk and capital properly.

They take huge risks by entering into hundreds of short positions, which could all go against them anytime.

If an index or stock rises suddenly, this would mean that all the short trades taken by scalpers will incur significant losses for them because they’re shorting (betting it will go down) when everyone else thinks it’s going up.

Losing a lot of money in one trade could lead to a chain reaction where the trader starts to lose more and more money because they have taken too many unnecessary risks.

Although intra-day trading can be very profitable for those who know how to manage their risk, there are much safer options out there for day traders or intraday traders.

There’s no leverage involved (using other people’s money) as scalpers do, and your possible loss is limited to merely the capital you invest into buying the ETFs.

Take a look at exchange-traded funds UK for more info.

February 18, 2022 by Marie

Small Business Accounting Tips

If you run a small business, one aspect of your business that you may cause you stress is your accounting obligations. To discover a few tips on how to handle your business’ accounting needs, simply continue reading. Especially if you are currently feeling overwhelmed by your tax obligations.

Hire a professional bookkeeper to make your accounting simple:

If you hire a professional bookkeeper they’ll be able to handle important accounting tasks such as filing your sales taxes and sending out your business’ invoices. Your chosen bookkeeper will also be able to provide you with detailed reports of how your business is doing, that will help you decide how to scale your business.

One huge reason to hire the professionals at Gram Tax Accounting bookkeeping services for small business, is that if you are not an accountant it’s highly likely that you’ll make small errors in your tax records, which could end up causing serious issues.

Make sure that you’re aware of all of your tax deadlines:

It’s a great idea to keep a clear record of all of your business’ tax deadlines as there are often harsh penalties that are handed out to small businesses who fail to file their taxes on time. If you hire a professional bookkeeper, they’ll be able to handle this aspect of your business for you. However, if you plan to handle your taxes yourself, you’ll need to make note of these dates yourself.

Ensure to keep up to date with your invoices:

It’s well worth getting into the habit of sending out your invoices as soon as your clients have received the goods or services which they requested. Be sure that your invoices feature the dates which your clients need to pay you by as well as all of your clients’ options when it comes to payment. As the longer it takes you to send out your invoices, the harder it will become to keep up to date with all of your accounting obligations.

Make sure that your business’ finances are separate to your personal finances:

If you’re running a small business, it’s essential to have a separate business account with your bank and separate personal bank accounts. As it will be much easier to keep track of your expenses and invoices, if all of your expenses in your business account are directly related to your business. So if you want to make your accounting as seamless as possible, definitely ensure that you only use your business account for business related expenses and payments.

Remember that you may have to pay state taxes as well as federal taxes:

If you assumed that you would only need to pay federal tax, think again, as you will need to pay state taxes in the state that your business is registered in. If your business operates in numerous states, there is also a high chance that you’ll need to pay state taxes in several states.

So if you want to ensure that your small business keeps up to date with its accounting needs, it’s in your best interest and your business’ best interests to hire an experienced, professional bookkeeper.

 

February 15, 2022 by Marie

Selling Real Estate? Learn How to Look The Part!

If you want to sell as many properties in a year as possible in order to bring in the income that you desire, it’s important to make an effort to look the part. Regardless of how competent you are as a real estate agent, potential clients and house hunters will make judgments about your capabilities based on the way that you present yourself. To discover how to dress for real estate success, simply continue reading.

Purchase a pair of chic sunglasses:

Accessories such as sunglasses can help elevate your look. Especially when you’re driving clients to listings or are showing potential home hunters around the outdoor spaces of your listings. If you’re in need for a pair of stylish sunglasses that will take your professional outfits to the next level, it’s a great idea to browse the stunning styles that are available from Still Friday. Examples of which include classic oversized aviators and rimless sunglasses.

Invest in a designer watch:

As your wrist will be on display on a daily basis, it’s a great idea to purchase a designer watch, that you’ll be able to wear on a daily basis, that will make you look successful. It’s important to dress for success as potential clients and home hunters will be more readily able to put their trust in you, if you look like you’re a success and take your job seriously.

Invest in a few classic leather belts:

Regardless of your gender, leather belts can also help you look sophisticated and successful. If you wear dresses, you may want to cinch your work dresses in at the waist with a black designer belt, while if you wear suits on an everyday basis, it’s also critical to have a wide variety of high quality, black leather belts in your wardrobe to coordinate with your suits. If you’re into designer brands you may be interested in investing in a Gucci belt, a Hermes belt or a Louis Vuitton belt, which will be part of your rotation of belts for decades to come.

Purchase items in a wide variety of neutral colors:

As you don’t want to look like you’re wearing the same outfits over and over, it’s great to build a capsule wardrobe full of neutral items that you can mix and match to create a wide variety of professional looks. For example it’s a great idea to stock up on grey items, black items, white items and beige items. You may also want to invest in navy items or midnight blue items, if you want to look classic and sophisticated while still standing out from the crowd.

Avoid fussy prints:

In order to look professional, it’s a great idea to try and stay away from bold, fussy prints and to opt for solid patterns instead.

So what are you waiting for? If you want to look like a success in order to sell as many properties as possible and to fulfill your goals as a real estate agent, it’s well worth using the tips listed above to plan out your work outfits. For more help on succeeding as a real estate agent make sure to visit Ssbhg.ca.

February 15, 2022 by Marie

Motivate Your Employees Today!

As your employees are the lifeblood of your business, one of the best ways to increase your business’ sales and to help your business grow is to properly motivate your employees. If you’re currently searching for the most effective ways to motivate your employees to achieve high levels of professional success, simply continue reading.

Speakers’ Spotlight:

It’s well worth paying to host a professional motivational speaker Speakers’ Spotlight to speak to your employees at a corporate event. As experienced motivational speakers are experts at teaching individuals how they can reach their full potential, both in their positions with your business and in their personal lives.

Provide your employees with opportunities for professional development:

Another way to encourage your employees to strive harder is to start providing your employees with numerous opportunities to pursue professional development. For example, you may want to offer leadership certificates or workshops for individuals who express the right aptitude to become future leaders in your business. Alternatively you may want to consider paying for qualifications for your employees, so that they will be able to upskill and to climb up the ranks of your business.

Reward your top performing employees:

As humans are reward incentivized, another way to help motivate your employees is to start providing rewards for your top performing employees. For example, you may want to gift your top sellers with Amazon vouchers or luxurious items such as a premium s35vn fillet knife. Just be sure to choose rewards that your employees are likely to get excited about and will work hard to win.

Provide end of the year bonuses:

When your company is thriving, it’s a great idea to reward your employees with end of the year bonuses. In this way your employees will equate your company’s success with their own personal success and rewards. Which will inspire your employees to work as diligently as they can on an everyday basis. As they will be aware that their personal effort to help your business succeed, will also pay off for themselves at the end of the year.

Ensure that your employees have all the tools that they need to do their jobs well:

If your employees aren’t provided with the right tools to complete their jobs to the best of their ability, they are likely to become unmotivated and to start slacking off. However if you provide all of your employees with the best possible tools to complete their jobs such as the latest and greatest software and electronics, they will find their tasks easier and will be more motivated to work hard.

Give more to your employees than your direct competitors:

In order to avoid losing some of your star employees to your competitors, it’s a great idea to give more rewards and professional opportunities to your staff members than your competitors give to their workers. This way your employees will feel well taken care of and will work diligently for you.

In conclusion, if you want to motivate your employees to achieve high levels of success, both for the benefit of your business and for their personal success, it’s well worth implementing the strategies above.

 

February 14, 2022 by Marie

New Restaurant Business Trends

If you are a restaurant owner or are planning on opening a new restaurant, it’s a great idea to continue reading in order to discover a few hot restaurant business trends that will help ensure that your restaurant is competitive and profitable.

Themed restaurants and themed nights:

One way to attract new customers is to open up a themed restaurant or to offer weekly themed events that will encourage customers to dine at your restaurant. For example, if your restaurant specializes in serving steak, you may want to offer cowboy themed nights where you encourage your staff to wear a palm straw cowboy hat with their uniforms and you encourage your customers to dress up and take photos in front of a marketing wall. As if your customers post photos from your themed restaurant or themed nights on their social media pages, it will attract a lot of positive hype for your restaurant.

Regular restaurant hood cleaning:

Instead of trying to clean your kitchen hoods on your own, it’s well worth searching for the best restaurant hood cleaning as if your kitchen hoods aren’t regularly thoroughly cleaned, they will pose a health risk to your customers. Some tasks that can be handled by a professional include cleaning your grease collection tracks, cleaning your roof fan, fan blades, ductwork and pressure washing your degreaser. You’ll also be able to get your hood hand dried and polished with stainless steel polish.

Online delivery and participation in meal delivery apps:

One way to double your income stream is to offer online delivery. If you don’t have the available staff to handle online orders or phone orders yourself, it’s a great idea to participate in a few meal delivery app programs. Where drivers who work as freelancers for each app, will turn up to your restaurant in order to pick up the meals that your online customers have ordered. It may even be a smart idea to sign up with programs with multiple meal delivery apps to increase your customer base.

Private rooms for hire:

It’s a great idea to offer private rooms that can be hired out by groups for special occasions such as birthdays, graduation parties and bridal showers. So if you want to attract large groups to dine at your restaurant in order to make a huge profit, it’s well worth seeing if there is part of your restaurant which you can turn into a private room. Also make sure to decorate your private room so that it’s an attractive space for special events, in order for your new private dining room to be a success.

Set menus:

While you should always offer a traditional menu, where customers can order any meal which they fancy, it’s also a trend to offer set menus which include an entrée, a main meal and a dessert.

In conclusion, if you want your restaurant business to be a success, it’s a great idea to follow at least one of the hot trends which is listed above. In order to help your restaurant thrive.

February 14, 2022 by Marie

A Guide To SEO in Business

In today’s competitive, online world it’s critical to take SEO optimization seriously. So that as many potential customers or clients will be able to find your business and your website online. Which will increase your sales and will help you take your business to the next level.

Include a variety of different keywords:

For example if your business primarily sells fashion products, instead of using the word fashion over and over again, also include similar keywords such as style and outfits, as your potential customers may use a variety of different keywords in order to find a business in your industry.

Make sure to mention your business’ location if it’s appropriate:

If you’re looking to target clients or customers in a specific region or city, make sure to mention your business’ location in your content. As locals are likely to search for your region or city when they are searching for a business in your industry. However, if your business only exists online and you don’t need to rely on the patronage of locals, you will not need to mention your business’ location.

Avoid oversaturating your content with the same key words:

If you get carried away with oversaturating your content such as articles on your website or blog with the same key words, it’s highly likely that your website’s SEO ranking will drop. As search engines have bugs that can ascertain whether a website has been keyword stuffing their content. Instead ensure that your content actually adds value and doesn’t exist merely to drive traffic to your website, in order to avoid being targeted by search engine bots.

Monitor your search engine rankings over time:

As search engine rankings don’t remain stagnant over time, it’s important to monitor your search engine rankings over time. So that if your search engine rankings drop over time, you’ll be able to take immediate action in order to increase your search engine rankings. In order to avoid losing customers.

Make sure to snack smart:

In order to be able to make the right decisions when it comes to SEO optimization for your business, it’s important to snack smart. For example, instead of eating snacks which offer little energy or nutritional value, it’s a great idea to opt for a smart cookie which is low carb, fat free and sugar free.

Consider hiring the services of an experienced professional SEO agency:

If you would prefer to hand off the responsibility of managing your business’ SEO needs to a professional, it’s a great idea to start searching for an experienced, professional SEO agency. If you live in or near Vancouver you may want to search for Ignite Digital SEO Agency in Vancouver.

So if you want to increase your business’ SEO search engine rankings such as your Google search engine ranking, it’s important to take the tips listed above to heart. No matter whether you own a business which has a brick and mortar complex or only exists online.

 

February 14, 2022 by Marie

Workplace Improvement Tips

Even if you already take pride in ensuring that your workplace is up to scratch, if you’re currently searching for invaluable ways to improve your workplace for the benefit of your business as a whole and your staff members, you’ve come to the right place. Simply continue reading in order to discover a few actionable tips that will help you make valuable improvements.

Make sure to upgrade your staff room:

As happy staff members will be more motivated to work hard for your business, you should never cut corners when it comes to your staff room or rooms. For example, every staff room should offer comfortable chairs, a coffee machine and a modern, flat screen TV. It’s also a smart idea to offer a kitchen which offers the latest and greatest appliances, in order to appease your staff members.

Invest in custom cabinetry tips:

In order to make the best available use out of the space in your workplace, it’s a great idea to invest in having custom cabinets built for your office space or workspace. You can even customize your new cabinets so that they offer functional storage solutions that are tailor made for your business. If you’re interested simply search for custom cabinets near me.

Use event planning and management software to your advantage:

For example you may be interested in purchasing and downloading Bizzabo virtual event software, which will help you through the planning stages of planning a professional event. Such as a conference or product release. It doesn’t matter whether you’re the owner of a small company and plan to run a training seminar for 10 employees or whether you are in charge of running a large scale online conference for thousands of individuals, Bizzabo’s software will help you through every step of the event planning and management process.

Ensure that your staff have access to professional development:

Another way to keep your employees happy is to ensure that all of your staff members have access to various forms of professional development. For example, you may want to offer professional certificates for your entry level employees and management training and college level training courses for members of your senior staff. As those who are serious about climbing your business’ ranks, will be eager to take up any professional development options that you have made available.

Hire motivational speakers to inspire your staff members:

You may even want to consider hiring motivational speakers to inspire your staff members to realize and achieve their full potential. In both their professional lives and their personal lives. Just be sure to vet your potential speakers before you hire them to make sure that they are suitable.

In conclusion, if you want to upgrade your workplace, both for the good of your business and your employees, it’s well worth actioning at least a few of the clever tips that have been listed above. As the better environment that your workplace provides for its staff, the more likely your business is to thrive and to grow from strength to strength.

 

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About Marie

One and Co is owned by Maria Smith. She is an interior designer with a love for DIY, budgeting and everything home-related. You don't have to be a professional to have an awesomely designed home.

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